Our Purpose is to Enrich the Lives of All Fairtree Stakeholders
At the heart of everything we do at Fairtree is the purpose that the business exists to enrich the lives of all our stakeholders, including clients, service providers, employees and partners. We believe Fairtree is a tool enabling us in our mission to put each of our stakeholders, through their dealings with or within Fairtree, in a better position to live their individual or collective callings.
We deliver on this purpose through our five core values: Excellence, Integrity, Growth, Real Relationships and Family. We strive to live these values every day, and trust that they will drive every action or decision made at Fairtree in the best interest of all stakeholders. We believe this has created a unique culture where a safe environment exists for investment ideas to flourish.
The Fairtree group consists of the following regulated entities: 1) Fairtree Asset Management (Pty) Ltd (South Africa, license no. 25917); 2) Fairtree Capital Hospitality (Pty) Ltd (South Africa, license no. 46033); 3) Fairtree Asset Management LLP (United Kingdom, license no. 826211); 4) Fairtree Capital International IC Ltd (Guernsey, license no. 2293281).